MBA in Business Analytics: Course Overview, Skills & Job Roles

What is an MBA in Business Analytics?

An MBA Course in Business Analytics is an interesting specialisation offered in management institutes all around the country. In business analytics, a person uses the raw data generated by the company daily in terms of sales or customer data and then draws patterns out of it to make a proper analysis about the health and direction of the business, ultimately helping in making business decisions.

Business analytics is a much more practical and analytical field than other specialisations offered in an MBA, like marketing. Subjects taught inthe  MBA in business analytics include statistics, Big Data Analytics, HR analytics and predictive analytics, in addition to the core management subjects like operations management and strategic management. 

MBA in Business Analytics Key Highlights

Why Should You Study an MBA in Business Analytics?

1. After completing an MBA in business analytics, a student will be equipped with skills in tools like SQL, advanced Excel, Power BI, or Python.
2. It is a practical-oriented specialisation which involves decision-making. Hence gives high satisfaction to a manager.
3. Business analytics helps in developing a sharp mind, which helps in the overall growth and career development of a student. 
4. It is a highly demanded specialisation and is a very safe job from AI because the ultimate decision-making is going to be with humans only and will not be replaced by technology.
5. Business analytics specialisation has high demand in sectors like consulting, E-Commerce, advertising and FMCG, where quick decision-making is required out of the data generated every day.

What is the Admission Process for an MBA in Business Analytics? 

A three-step process is to be followed for getting admission in the MBA in business analytics-

1. First stage is the entrance stage- A person must appear for management entrance exams like CAT, MAT, XAT, NMAT, GMAT, according to the Institutions they wish to apply for. These exams are generally conducted from November to January every year. 
2. At step number 2, you need to apply to different Institutions separately. Carefully fill out the application form.
3. At step number 3, if you are fortunate to make it to the short listing, you will be invited for a group discussion and a personal interview. 
4. After conducting group discussions and personal interviews, the respective Institutions prepare their merit list. If you find your name in the merit list, then you can pay the fee to confirm your admission. 

Fee Structure 

1. In some of the best Indian Institutes of Management, the fee for an MBA in business analytics is around 5 to 25 lakhs for the total course of 2 years.
2. If you wish for more affordability, then you can aim for Central University, like the faculty of management studies of Delhi University, where the fees charged are in the few thousands only. 

Eligibility Criteria

1. Any graduate securing a minimum percentage of marks, generally around 50%, is eligible to apply for an MBA in business analytics.
2. There is no age limit, as many professionals pursue an MBA after getting years of experience in the corporate sector.
3. Appearing and getting a good score inthe entrance exam is another important eligibility criterion for admissions to management institutes in our country.

What Are The Career Options After An MBA in Business Analytics?

1. MBA in business analytics student can, after completion of the MBA, take up campus placements off campus placements in core business analytics roles like Business analyst, product analyst or data analyst.
2. A business analyst post-graduate can work in consulting firms.
3. A business analytics post-graduate can work in the government sector as a policy data analyst with different ministries or departments of the government.
4. Engaging in full-time research is another attractive career option.
5. Starting your own business and startup in sectors like marketing, finance, and operations is another good career option after an MBA in business analytics.

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